I live in Texas, where the 2-step became famous. But I’m asking the Launch Team members to commit to a 4-step:
Step 1: Review an Advanced Reader Copy (digital or paper) of the book. I will send you this for free no later than 2 months before the book launch, to allow for plenty of time to become familiar with the 9 Steps.
Step 2: Write an Honest Review for Amazon or Goodreads during Launch Week (I’ll remind you!)
Step 3: Buy at least 1 copy of the book on Amazon during launch week, to give away to someone who influences young men, such as a youth pastor, a college professor, a podcaster, a newsletter writer, a grandfather, or a teacher. I am working on companion materials that will help these influencers better understand how to communicate and call forth greatness from these young men.
Step 4: Commit to promoting the launch using at least two methods to at least 5 likely buyers the week of 7/5-7/11 (I’ll remind you!):
Key Group Outreach may include giving a copy of the book or sending a link to one of the following:
Hillary once said it takes a village. I say it takes a team—a Launch Team, to be more specific. I am excited to invite you to join me in the most important phase of this multi-year journey to help young men build lives of meaning. If you share my desire to contribute to shaping a future generation of men who are not just diligent but also noble, then read on!
Launch Day: Saturday, 7/5/25!
Within 1 Week: everyone will receive a digital copy of the book by an Advanced Reader Copy service delivered to your email address,
Within 2 Weeks: those who requested a physical copy and provided a mailing address will receive a physical paperback copy in the mail
Launch Month: 7/5/25 through 8/4/2025
The Book Launch Team is the most crucial part of the book launch process—more important than editors, designers, or even the author. If you choose to join me, you will play a short but vital role in activating the marketplace, both algorithmically and personally. It’s only with a team that large groups of individuals in crisis can learn about the hope offered in this book. It’s only with a team that Amazon and other modern booksellers can recognize that a book has potential and should be shown to new readers.
The Launch Team serves as the bridge between the promise of “9 Steps to Build a Life of Meaning” and the reality that hope is possible for millions of young men who are struggling.
The focus of the launch is on Amazon-verified reviews during Launch Week.
Be among the very first to receive an Advanced Version Complementary eBook of 9 Steps to Build a Life of Meaning (paper copy available if requested at sign-up)
Invitation to the virtual launch party!
Serious fun!
Serious Perks for After Completing the Launch Team’s 4-Step
Special Edition Hercules Slaying the Hydra Thermal Mug
9 Steps Audiobook Version
9 Steps Hardcover Edition
Legit stickers and swag
Invitation to the virtual launch party!
